Belvedere Garden by Thierry Boutemy – 3 April 2017
Belvedere Vodka, the world’s original luxury vodka, has commissioned prominent floral designer Thierry Boutemy to create an immersive nature experience, that was unveiled at the Belvedere Garden during the Milan Design Week in April. The opening cocktail took place on the 3rd of April.
Boutemy created a beautiful installation made only from the raw materials in Belvedere Vodka and its spring/summer Spritz cocktail collection – superior Polish Dankowskie rye, fresh herbs, citrus and cucumber. The experience is a celebration of the brand’s commitment to natural ingredients and simple cocktails.
The Belvedere Garden, provides a one of a kind green escape from the artificial surrounding of the contemporary city, combining sharp design lines and spaces with refreshing green installations made by the floral designer Thierry Boutemy.
A French aesthete living a simple and peaceful life in Brussels, Thierry Boutemy’s unique point of view and appreciation for nature shine through in his masterfully crafted floral creations. After designing for the set of Sofia Coppola’s iconic film Marie Antoinette in 2006, he became a sought after figure among luxury fashion houses, collaborating with likes of Lady Gaga, Viktor & Rolf, Lanvin and Kanye West and Kim Kardashian-West’s famous wedding at the Belvedere Fort in Florence.
“With my flowers, I try to tell authentic stories and make beautiful poetry,” said Boutemy of his designs. “I always go back to the raw naturalness of things, and evoke emotions in my work that are rooted in minimalism. Often you only need a few ingredients to create poetry, much like Belvedere Vodka,” explains Boutemy. “It’s a pure spirit that doesn’t need additives to taste better or have character – it is exceptional in its simplicity.”
“We were immediately drawn to Thierry’s outstanding floral artistry and his profound respect for nature,” says Charles Gibb, President of Belvedere Vodka. “He looks meticulously after his craft, much like we do our vodka, and shares our philosophy of simplicity and style – so the partnership was truly a perfect fit, with a lovely synergy.”
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